Robert started his career at Alpine Fire in 2000 and has been integral to the company’s impressive growth. Moving to the role of Technical Director in April’25, Robert is responsible for managing strategic partnerships predominantly across our existing client base.

With a deep technical understanding of the fire protection landscape, Robert acts as a crucial link between sales and operations ensuring project delivery is aligned with our client’s expectations.

Louise was appointed as Service & Business Development Director at Alpine in 2018 and has overseen the strategic growth of the Alpine service offering and business development capabilities. Louise brings over 30 years of sales, new business development, strategic planning and relationship-building experience to Alpine

Colin Christie joined Alpine Group as People Director in September 2025. He provides strategic leadership across the People function for both Alpine and DAS, ensuring alignment, capability, and cultural cohesion across the Group. Colin shapes and delivers a forward-looking people strategy that supports high performance, underpins operational excellence, and strengthens our organisational culture as the business continues to grow.

Richard Bradley, who joined Alpine in July 2019 as Commercial Manager, earned a promotion to Commercial and Procurement Director in February 2023, concurrently joining the Alpine Fire Engineers Board. With a background in mechanical engineering and a career spanning design, estimating, and project management.

Leon Farnham joined Alpine in the role of Senior Proposals Manager in October 2018. His daily responsibilities include collaborating with a dynamic team to estimate in alignment with the company's business plan and aiding customers in shaping sprinkler specifications tailored to their business requirements. Leon oversees the internal Alpine Trainee Scheme, serving as a mentor to guide trainees from interview to graduation.

Pete Lock joined Alpine as Service Operations Manager in May 2022, joining the senior management team to provide customer support and oversee our customer-facing service teams. Pete coordinates all aspects of service operations for Alpine's support teams, to ensure that everyone performs to their best ability, providing excellent service experiences.

Mark joined Alpine Fire in 2006 and was appointed to Operations Director in 2018.
At 15 and he began a career that progressed through technical estimating, design and project engineering. He has a wealth of experience in the successful delivery or large complex projects.

Tracey joined the Alpine team in May 2018 to further strengthen our commitment to SHEQ. With over 23 years’ experience in the construction industry, she holds a L5 Diploma in Occupational Health & Safety, is a Graduate Member of IOSH, a Associate Member of IEMA and the lead member of our Mental Health First Aid team.